DfM and production facility reconstruction at the top of agenda for Head of Production Dāvis Ziners
Having joined Staticus as Head of Production last summer, Dāvis Ziners has already settled into his position and is targeting development and growth in multiple areas. Notably, Dāvis believes Design for Manufacturing (DfM) engagement across multiple teams will be key. He also sees significant potential in the upcoming refurbishment of Staticus’ production facilities to increase the production capacity.
With hands-on experience in project management, design, and production, Dāvis is the person to oversee these developments and steer Staticus’ ongoing evolution in terms of our in-house production. In this interview, he shares details of what Staticus has in the pipeline regarding production, and his personal goals and priorities in this important role.
What is your role at Staticus, and how are you making it your own?
I joined Staticus in the summer of 2025 as Head of Production, with the responsibility to ensure our production is delivered safely, predictably, and to the highest quality. Success in this role means strong ownership, continuous improvement every day, and clear priorities.
In terms of priorities, I am placing a lot of emphasis on the importance of Design for Manufacturing (DfM). DfM is key to the overall success of project delivery, and we are finding ways to ensure engagement on this topic through departments. It is about ensuring different parts of the value chain talk to each other and link together.
More generally, improving internal collaboration is a continuous focus, as is enabling early engagement from the production team in projects. That is always the correct point in time to provide comments and have discussions about solutions, rather than once the design is signed off.
Finally, one strong commitment I have is to stay very close to the shop floor. I am working very closely with our teams so that I can translate strategy into practical actions.
Please could you provide a brief overview of your career at Staticus?
I consider myself very lucky to have joined Staticus as Head of Production. I joined the company 9 months ago, and so far, my journey in Staticus has given me a deep understanding of our façade systems, our processes, and most importantly, our people. I consider them to be the biggest asset in the company.
Of course, I am not new to the façade industry, and held a position with similar responsibilities prior to joining Staticus. My 12 year career in the façade industry has developed step by step. I started in project management, then held management positions in Design, Project Management, and Production.
This experience is supporting me in leading production as a whole. If you have only ever worked in one department, it can be difficult to understand why other teams work the way they do. It is important to understand why issues occur between different teams, what can you do to make it easier for all sides. I believe my experience in different departments will support me in this.
What have been the most significant recent developments in production at Staticus?
Firstly, I want to emphasise that in production, continuous improvement is important. Our mindset should be that we are finding ways to develop every day. There will never be a state where everything is set up perfectly and we don’t need to improve. Our competition is also continually improving, and we need to stay ahead.
That is the context for all of the current improvements we are currently working on.
Planning accuracy. We are focusing on planning accuracy, and ways to strengthen collaboration with other business divisions and increase transparency and efficiency across the production flow.
Workshop Design & Production. One major development that supports this improved production flow is the integration of the Workshop Design business unit into the Production Division. This means Workshop Design is closer to production, which will help in establishing better solutions (including DfM solutions), and having direct discussions and faster feedback loops.
Reconstruction of production facilities. Another important development is the reconstruction of one of our production facilities. It will feature improved ergonomics for our team, industry-leading equipment, and a better production flow arrangement.
The decision to carry out this reconstruction was made over 2 years ago, and is one I fully support. It has been carefully planned out, and the necessary preparation is being done to ensure there is no disruption to ongoing projects. It is an excellent example of the way Staticus makes strategic investments to ensure we can deliver larger scale, higher complexity projects, and remain highly competitive in the industry.
The reconstruction is in the final design approval stage, and is set to start in mid-2026.
Expansion of production capacities. Not only will this improve working conditions, it will also enhance Staticus’ ability to handle large-scale, complex projects. The new facilities will be equipped with 2 new 60 metres long custom made automated assembly lines with overhead cranes in full building length and will create ideal conditions to improve workflow and increase efficiency.
Along with the investment in construction of the new facility, we are planning to acquire 3 new 5 axes machining and cutting centers. This will allow us not only to increase efficiency and capacity but as well to become one of the most capable and equipped machining shops in Europe.
What specific advantages does Staticus offer in terms of production?
Staticus’ key strength lies in our combination of engineering excellence, in-house manufacturing, and experienced production teams. This means we are able to deliver highly complex, bespoke façade solutions while maintaining quality and control.
I would definitely draw attention to our award winning Health & Safety standards as well. In 2025, Staticus was named a Safety Culture Ambassador 2025 by the Lithuanian State Labour Inspectorate. This is an illustration of the standards we keep and the efforts our colleagues make in all aspects of our work.
Another good example of the level of effort we go to are the voluntary internal quality system we maintain. By going above and beyond in this area, we are able to virtually exclude the possibility of manufacturing a product without 100% assurance of its quality.
Another specific advantage I would highlight is project tailoring. We are set up to adapt to the specific requirements of each project without compromising on efficiency. This gives us very high client-centricity, ensuring we remain flexible to individual project needs.
What opportunities do you foresee in the market for Staticus, especially in relation to Production?
With the experience levels we have in project delivery, design, and production, I see Staticus as the first choice contractor for building envelopes on large scale, high complexity projects. We have a flexible approach, and our internal quality assurance system combined with the planned investments creates a clear opportunity for Staticus as a trusted long-term partner for our clients’ most demanding projects.
In general, the market is moving towards more complex façades, yet there is also a need for shorter timelines and higher sustainability expectations. And all of this with no compromise to quality. At the same time competition is high and to compete we have to come up with smart solutions to deliver to clients efficiently. So it is a very dynamic period within our industry.
The new investment I mentioned will position us very well for taking on increased capacity and handling highly complex production requirements. Complementing this, we have personnel who have high levels of experience in producing complex projects with outstanding quality.
Transparency is another area we are very strong in. Our XD Façade Management Platform has received an award and lots of industry recognition. Having such an advanced tool is already a signal of our commitment to sustainability. And in terms of timeframes and quality, it offers clients and partners clarity for project planning.
To continue with digitalisation, I am involved in implementation of new ERP platform as we need to combine processes, people, machines and data in order to deal with increased amount and complexity of the projects. Here my focus is on aligning shop-floor operations with the system architecture and ensuring the platform supports scalability, transparency, and real-time decision-making.
What was the biggest production challenge your team was able to solve?
One of our biggest challenges was managing production flow during periods of high complexity and change.
It is great to have high demand as it shows the demand for Staticus’ products and is also an opportunity for us to learn. Some projects with particularly high complexity have led to a large workload for the Production division, which we managed thanks to the efforts of the team. I was proud to see how our teams were able to keep up with production demand and solve issues proactively.
This experience also reinforced the value of agile way of working that we follow here at Staticus. By encouraging transparency, rapid feedback, and empowered teams, we were able to stay flexible, make faster decisions, and maintain control even in highly dynamic situations.
Strong internal communication also helped a lot in these situations. By strengthening communication between teams, we were able to significantly reduce bottlenecks and improve delivery reliability.
Thanks to the learning opportunity these projects have created for us, we are better prepared.
What excites you the most about your new role?
As I mentioned, I feel lucky to have this position, and what excites me most is the opportunity to shape the future of production at Staticus. It is motivating to know that our decisions today will influence safety, quality, and performance for the upcoming years.
I am in a company that works with really demanding and well known projects, and it is exciting to be part of delivering that success.
I am focused a lot on developing people and improving our systems, and I’m excited to see the impact directly on the shop floor. I would say that I am quite demanding, because in a factory you need to be. At the same time, I am not bossy and I am always ready to discuss situations and work out the best approach. I believe this is the value I can bring.
What personal aspirations do you have as you take on this role?
My personal goal is really aligned with the overall role – I want to drive a production organisation that is resilient and transparent. And as I want to ensure we are continuously improving, as this is key in production.
In terms of the team, I want people to feel ownership, and for challenges to be addressed openly and constructively. And I want us to continue growing leaders from within the team. Having strong employee engagement and supporting development will be important for this.
How do you see Staticus culture showing up?
First of all, I think the culture at Staticus is exemplary within our industry, and I have not witnessed an approach to culture like this before. In other companies, you get a poster on the wall saying “We value openness,” but then in meetings the actual behaviour is the complete opposite. That is not the case here. In Staticus, everybody is genuinely aligned and we actually know what the company values and have those behaviours – extreme ownership, never settle, cut the noise, and no brilliant jerks – in mind day to day.
There is also a strong focus on employee mental health and workplace safety. One particular behaviour I am really emphasising is that you see something that is not OK, you speak about it. Of course, we want to focus on the good things, but we should also address what needs to be improved.
I strongly believe that, as the new internal programme on our culture states, we have to scale the culture to scale the business.
Tell us a bit about your life outside Staticus?
Well, I am from Riga in Latvia, and I am quite an international person. As a Project Manager I was constantly travelling to different projects, particularly in Germany, the UK (mainly London), and Denmark. And I have always liked getting out and exploring the places I am visiting. If possible, I do it by bike, which I am able to do in Vilnius. Or I go for a run to see what the city is like.
Outside of work, I value time with my family – I have 3 kids. And I like to stay active and fit. I enjoy cycling and running, and have set myself the target of running a marathon this year. Now I have kids, many of my activities are related to things the kids like. For example, in Winter I like to go snow boarding, and at the same time I am teaching the kids how to ski.
Overall, having time to disconnect, whether it is through time outdoors or personal projects, helps me recharge and return to work with fresh focus and energy.
Main production highlights:
- Major facility reconstruction planned to begin mid-2026, featuring two new 60-metre automated assembly lines to increase Staticus production capacity and efficiency.
- Three new 5-axis machining and cutting centers to be acquired, positioning Staticus as one of Europe’s most capable machining shops.
- Design for Manufacturing (DfM) is a key strategic priority, with cross-departmental engagement being driven to ensure all parts of the value chain are aligned early in the project lifecycle.
- Workshop Design integrated into Production Division to enable faster feedback loops and stronger DfM solutions.
- New ERP platform being implemented to connect processes, people, machines, and data for greater scalability and real-time decision-making.
- Strong focus on continuous improvement, planning accuracy, and internal collaboration to handle larger-scale, higher-complexity projects.
- 100% quality assurance on every product, emphasis on our voluntary internal quality system that goes beyond industry requirements, ensuring clients receive façade solutions they can trust.